Wednesday, April 30, 2025

Green Marketing Needs LOHAS

Green Marketing Needs LOHAS
If you’re a business leader or marketer feeling twitchy about ‘sustainability fatigue,’ or ‘purpose crash’, this one’s for you. You’ve heard the whispers. Greenhushing is the new greenwashing. ESG is under fire. Nature claims come with regulatory risk. So better to stay quiet, right? Most …

Author: Solitaire Townsend

* This article was originally published here

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